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BASF Launches Concrete Now! App For Instant Access To Concrete Information

Español | Translation Sponsored by Nox-Crete Products Group

BASF’s new and versatile smartphone application, Concrete Now!, is now available in the U.S. and Canada, and allows for instant access to information on concrete properties.

Intended for contractors, engineers, architects and producers, the free Concrete Now! app serves as a channel to basic knowledge on the fundamentals of concrete use. The app includes items such as concepts and design factors, and interactive tools that provide answers related to concrete slump, air, finishability and set time.

“Concrete Now! is like having a textbook in the palm of your hand,” said Bradley Violetta, head of marketing for the Admixture Systems business of BASF’s Construction Chemicals. “We want our customers to get the information they need, when they need it, wherever they are. With Concrete Now! on their smartphones, they’ll always have access to information about our products and how to use them. We view this app as one more vital tool from BASF Master Builders Solutions® to help make our customers more productive.”

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TILT-UP TODAY, a publication of the Tilt-Up Concrete Association, is THE source for Tilt-Up industry news, market intelligence, business strategies, technical solutions, product information, and other resources for professionals in the Tilt-Up industry. A subscription to TILT-UP TODAY is included in a TCA membership. Subscriptions for potential TCA members are also available. If you would like to receive a complimentary subscription to the publication, please contact the TCA.