By Jill Heald Business Development Director, Tilt-Up Concrete Association
Each year, the show floor at the Tilt-Up Convention and Expo comes alive with innovation, creativity, and connection—and Nashville set a new standard. From bold visual displays to interactive demonstrations, exhibitors competed not just for attention but for engagement, education, and authenticity.
The following 10 booths stood out for their ability to draw crowds, inspire conversation, and capture the collaborative energy that defines the tilt-up industry. Rated for appeal, presentation, originality, and audience connection, these displays represent the best of TUExpo Nashville 2025.
NOX-CRETE
Nox-Crete delivered a visually stunning and interactive experience that drew crowds throughout the event. Featuring bold ceiling signage, floor icons boasting their tagline (“chemical solutions for concrete problems”), and multiple products on display, their presentation was as informative as it was eye-catching. More importantly, it catered to our audience with “tilt-up” product towers, continuous videos of product demos, and soft seating that invited you in, encouraging you to take a seat and engage in conversation. Nox-Crete turned their booth into a hub of education, connection, and creativity—a true masterclass in trade-show engagement.
CONCRETE STRATEGIES (CSI)
Concrete Strategies delivered both style and substance with a spacious, welcoming booth that embodied what they do best: building genuine connections. Impossible to miss upon entering the Music City Center, their space became a natural hub for networking, collaboration, and meaningful industry conversation. Perfectly on brand, their presence underscored the value of contractor participation in this community, and reaffirmed that authentic interaction remains the cornerstone of the tilt-up industry.
INDUSTRIAL RIGGING RENTALS
Industrial Rigging Rentals took booth design and engagement to an expert level—just as one might anticipate from a top-rated rigging and crane company! Team Industrial Rigging seamlessly balanced fun, professionalism, and interaction. With a full team on hand throughout the show, their space was constantly buzzing with effortless conversations and customer-centric problem-solving. They have incredible rigging and crane solutions, but their priority is clear: It’s the experience they deliver—on and off the jobsite—that matters most. The highlight came at the end of the show when Industrial Rigging announced a custom model crane giveaway, bringing excitement and energy to the expo’s finale.
BOSCH
A newcomer to TUExpo, Bosch showed up and showed out. Their booth was a symphony of activity, where drills, saws, and power tools set a rhythmic tone worthy of Nashville itself. Every element of the space was interactive—from hands-on tool demos to high-energy sales engagements. Bosch’s preshow contribution of providing tool kits for the 2025 Mock-Up Medley contractor participants set the tone for meaningful involvement. Throughout the event, their team kept the atmosphere fun, educational, and unmistakably Bosch. As the show wrapped up and most booths were torn down, Bosch surprised attendees with product giveaways, proving that the excitement in their booth was not spontaneous—it was genuine and perfectly orchestrated.
NOAR TECHNOLOGIES
NOAR Technologies impressed with a strategically designed booth that divided the visitor experience into distinct showcases for their robotics, drone technology, and service offerings. Guests were encouraged to explore, guided by an engaging and knowledgeable sales professional who brought each product to life through hands-on demos. NOAR effectively demonstrated how digital integration and modern construction methodologies can improve efficiency, accuracy, and safety on the jobsite. The presentation was effortless, the setup was appealing, and their sales and marketing execution were on point.
MAX USA
With their sleek new booth design debuting in Nashville, MAX USA made a statement. Known for their strong interactive presence year after year, they raised the bar in 2025 with a fully branded, interactive space that drew attendees in for authentic engagement with their TWINTIER rebar-tying tools lineup. This wasn’t just a booth—it was an experience that embodied the MAX USA brand, created buzz, and continuously drove attendees to visit. MAX USA also amplified their participation before the Convention through advertising in AQUA, Tilt-Up Today, Construction Superintendent, and Structure magazine. With their signature energy and professionalism, they once again proved they bring the full package to every event.
LEVIAT
Leviat consistently made a commanding impression at TUExpo, drawing attention with their large, welcoming presence and digital displays. Believing that, in tilt-up construction, first connections are critical, Leviat positions their brand to be one of your first. Their energetic, well-prepared sales team stood ready to greet, engage, and educate visitors at every turn, and it was hard to find the booth without a crowd gathered around. Leviat showcased a comprehensive portfolio of engineered accessories and safety products for tilt-up construction, and brought key players from their organization to best support their industry position, including product engineers, specialists, sales members, and leadership.
INTEGRATED WINDOW SYSTEMS
Integrated Window Systems delivered a well-executed display that balanced strong branding with product performance. Windows engineered just for tilt-up construction? Yes, please! Their booth featured live demonstrations and dynamic visuals that captured attention and supported interactive presentations. By combining technical expertise with engaging storytelling, Integrated Window Systems created an approachable experience for attendees looking to improve their projects—and they illustrated their impressive “cast-place-tilt” process beautifully. Their sales trio led demonstrations encouraging visitors to handle, inspect, and even stand on the windows! When demand is high for performance, durability, safety, and clean aesthetics—they deliver.
DOKA USA
DOKA USA showcased its expertise with a standout booth presentation featuring the DokaRex alignment strut, Concremote, and Frami Xlife—each to an expert level. Long before the event, DOKA’s marketing team built anticipation with strategic social media promotion, highlighting their TUExpo participation for months leading up to the show. Supported by a dynamic four-person sales team, DOKA engaged attendees daily through live demonstrations and meaningful discussions, educating visitors on cutting-edge innovations and comprehensive formwork solutions. “We Make it Work” is more than a declaration of their commitment—it’s a core principle in all they do. They made their booth debut at TUExpo work, and more!
FULLFORCE
FullForce made a memorable impact in Nashville with a prominent booth showcasing their expertise in fiber reinforcement—all while keeping the atmosphere lively and engaging. A custom putting green drew attendees in, blending fun, friendly competition, and education. Visitors couldn’t resist testing their short game, with chances to win elite prizes like a Cobra Wedge. Winners were later celebrated on social media, accompanied by fun videos that captured the excitement. Backed by a mighty team of five, FullForce ensured their brand was visible across multiple touchpoints throughout TUExpo. Their authenticity, energy, and commitment to engaging attendees made their booth a hub of excitement, proving that learning, networking, and play can go hand in hand in the tilt-up industry.
Honorable Mentions:
Ecobase and SureBuilt
TUExpo Nashville 2025 made one thing clear: When exhibitors lead with creativity and genuine connection, everyone wins.
These ten standout booths didn’t just showcase products—they built experiences that celebrated the spirit of the tilt-up community. From immersive demos to thoughtful hospitality, they reminded us that success on the show floor mirrors success in the field, and must be rooted in preparation, teamwork, and passion for the craft. With Salt Lake City on the horizon, the bar has been set high.
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